SPRING SHOPPING LIST

Spring Fashion Trends Coachella StyleSpring is here! I’m daydreaming about a tropical getaway already…maybe Key West, Hawaii, Maldives, or Fiji! Here are the items that I’m currently shopping for. Click “Read More” for links

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TOP LASH EXTENSIONS + FAUX LASHES

D'lashes Lash Extensions Lashes

I wanted to do a guest post with a person, client, brand, and company that I personally love! For those of you who love beauty like I do this post is for you. If you want stunning glam lashes D’Lashes by Dionne Phillips has the best lash extensions and lash products. Dionne is the top beauty influencer and does the best A-List Lash Extensions….ever! She’s also an awesome person and we both share a love of fashion, beauty, similar style of blogging, and scary movies. (Check her V-Day Products Blog Post Here), Dionne does all the top celebrity lashes but is still so down to earth, and is also very inspiring to be around. The best tip I got from D’Lashes is to wait 30-50 seconds for the glue to get tacky before placing the faux lashes on your lash line. Click below to read more.

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LACE TUNIC VALENTINE’S DAY LOOK

Masha Maria Yerukhimova Fashion Lace Denim Lifestyle Sky BloggerMasha Maria Yerukhimova Fashion Lace Denim Lifestyle Sky Blogger Zara

Wearing Zara lace tunic (Similar Here) (One from Macys), Zara pumps, and Asos high-rise jeans. I think this is the perfect Valentine’s Day look from day to night. This lace look gets elevated to cool girl status with distressed denim, plus I think it Continue reading

2017! NEW YEAR, NEW FASHION

 

Lifestyle Sky 2017 Fashion Trends Style BlogHappy New Year! 2016 is finally O V E R and I’m ready to hit the ground running in 2017. Join me for weekly fashion, personal branding, lifestyle, blogging, and style tips. Let’s start with the looks/trends I’m loving now. Continue reading

LACE OVER T-SHIRT + DENIM ON DENIM

Masha Maria Yerukhimova Fashion Lace Street Style Photography Lifestyle Sky

 Personal Branding Photography Lifestyle Sky

Masha Maria Yerukhimova Fashion Cropped Grey Denim Street Style Lifestyle Sky

I love anything ’70s, but I also like mixing in some ’90s style as well. I layered a Zara lace top on top of a white t-shirt with denim on denim Zara jeans and Diesel (vintage) jacket. These gray “Mom Fit” jeans are currently sold out but Zara might
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TOP 6 SOCIAL MEDIA PLATFORMS TO GROW YOUR PERSONAL BRAND

Fashion Blogger Photographer Lifestyle Sky

It’s 2017, and now more than ever you need to create your own personal brand. Here are my top 6 social media platforms that I recommend using ASAP from my “Personal Brand + Marketing Tips Guide” that will be available by January.

Why should you build your personal brand you ask? Grow your personal brand so that you can build trust, control your own destiny, career, and become an industry influencer / leader.

“There are seven billion people in the world today, and in 2010 23% percent of them were online. By 2020 there will be almost eight (7.8) billion people in the world, and 68% of them will be online.” — Marie Forleo

Like most people, you’re probably thinking, “What? All of it? Do you know how many social media platforms there are these days?”

No worries, you don’t have to be on all of them. Here are the top social media platforms I personally recommend using:

 INSTAGRAM

An image is worth a thousand words. Instagram has now over 500 million active monthly users! And Instagram Stories is blowing up and will only get better. Plus, Instagram stories get more views than Snapchat videos/stories. Instagram is perfect for personal branding and I would say it’s my #1 at the moment. Make sure you’re posting beautiful quality content that’s not commercial daily. Also be sure to tag brands, people, and use #hashtags. Take your Instagram pics to the next level with my favorite new book “Capture Your Style: Transform Your Instagram Images, Showcase Your Life, and Build the Ultimate Platform, written by Aimee Song. Aimee is a fashion and lifestyle blogger with more than four million Instagram followers, so she knows a thing or two about photography, marketing, and personal branding. Get yourself a copy ASAP. Trust me, you need it. Click the link above or bottom book picture to purchase. Goal: Post 1 beautiful / creative on-brand image per day + use Instagram stories same as you would Snapchat.

Instagram Photography Book

FACEBOOK

Amazing target market reach, and cost-effective advertising. You can target your specific market to the detail with just a few dollars per ad. Plus, Facebook loves videos and now has live video…use both! Since Facebook favors videos they get better reach and more views. Make sure to create a Facebook page that is separate from your private Facebook profile. You can create a business/company page, brand, product, artist, band, public figure, group, and non-profit page..etc Click here to create your page. Also, remember to always reply to comments on your page. Goal: To connect and engage with your audience with daily / weekly posts.

YOUTUBE

Video is big right now, and will only get bigger. Hello vlogging! YouTube is an incredibly powerful tool that you can use to build your personal brand and social media fan base. Upload well edited “About Me”, “How To”, Personal Vlogs, and Client Interviews videos. YouTube is one of the largest Search Engine after Google, and Google owns YouTube. That means better ranking on Goggle when you post your videos. Goal: Post quality on-brand 5-20 minute videos (once per week or once per month) to grow your followers across all social media platforms. Continue reading

FALL TREND REPORT

Fall Trends Lifestyle Sky FashionFall Style Lifestyle Sky Fashion

 

It’s almost Fall and I can’t wait to wear my favorite pieces. This season it’s all about embellishments from head to toe, rich colors, black on back, leather looks, chokers, velvet, backpacks, and sporty style + sneakers with everything. Anything goes! Keep reading for shopping info…. Continue reading

JOSHUA TREE DESERT ROAD TRIP = MENTAL DETOX

Joshua Tree Masha Yerukhimova

Joshua Tree Desert Masha YerukhimovaJoshua Tree Desert Lifestyle Sky

Road tripping to the always beautiful Joshua Tree Desert National Park. Wearing my favorite black on black Adidas leggings and Nike sneakers. Yes to mixing and matching sports labels! I got super lucky with the weather…. weekly blog posts loading in 3…2…1…Click “Continue Reading” below to get more info + pics…..

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